Breakfast is the most important meal of the day. Some prefer to have breakfast alone, others with company. Some people only ever eat at home, while others go to a café. For this group, cafés, restaurants, and other eateries have developed their own special menus.
Catering establishments try to customise themselves to suit different clients’ needs. However, on the evidence of recent market research, not many people can make money out of serving breakfast. In a survey from 2021, only 12% of respondents said that they would consider having breakfast in a café or restaurant.
These numbers are not comforting, but they don’t take away all hope. As long as there is at least one person who wants to have breakfast outside the home, cafés and restaurants will offer their services to them. The next question is how to do it right.
Unfortunately, there is no universal answer. Here everyone determines their own strategy and sequence of actions. However, the goal remains the same; to attract customers, keep in touch with them and deliver up-to-date information to them at the right time. It doesn’t matter how unusual and attractive your offer or new breakfast menu may be if clients don’t know about it.
Business messaging is a far from new type of marketing. It allows you to quickly and cheaply communicate with subscribers. From year to year, SMS holds its position, remaining the most viewed messaging format. According to many studies conducted on SMS marketing, 90% of text messages are read in the first seconds after they are received.
Intis Telecom has been in business messaging for more than 10 years, offering its clients a variety of solutions that are suitable specifically for their business.
The Intis Telecom platform gives access to a wide range of settings. You can create and save templates, set the date and time of sending, upload your own client databases, combine SMS mail-outs with sending to instant messengers (What’sUp, Viber) and much more.
You can try all of this right now. You only need to register for free in your personal account and you can start creating your business messages.